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Marketing Manager, Advertising and Demand Generation

InMotion Hosting is an industry leader specializing in web hosting and design. We are currently looking for a Marketing leader to join our team in our California office in the Westside of LA.

As the Marketing Manager, Advertising and Demand Generation you will be responsible for growing our brand across multiple platforms and using activity based metrics to track your success. To be successful in this role you’ll characterize yourself as a self-starter with demonstrated success in demand lead generation management.   

You will join a highly collaborative and exciting team in an amazing work environment and work in close alignment with the primary stakeholders of the company.


What You’ll Do:

  • Deliver Sales against monthly goals. 
  • Devise and implement PPC campaigns and commercials on YouTube that result in conversions. 
  • Create lead generation programs that include PPC, conferences, email marketing and sponsorships. 
  • Leverage automation tools to bring scale to demand generation programs.
  • Perform A/B testing to evaluate strategies. 
  • Understand InMotion Hosting customer and products to identify purchase funnels.
  • Create effective templates to be used for campaign materials for email, landing pages, and one sheets.
  • Present findings to management on conversion, most effective campaigns, and areas for improvement. Be able to draw conclusions and provide recommendations on data collected. 

What You’ll Get:

  • Opportunities to grow into Brand Manager, Product Line Manager, Marketing Project Manager.
  • A fun, relaxed working environment with a casual dress code (jeans ok).
  • Profit Sharing twice yearly based on performance and hire date.
  • Free weekly snacks and free lunch on Fridays.
  • The opportunity to work with an established and growing company comprised of awesome people.

Ideal Candidates Have:

  • Passion for growth and a self-driven nature.
  • 5+ years of full-time professional experience in an Advertising, Demand and Lead Generation, Affiliate Marketing or other related field.
  • Familiarity with funnel management.
  • Demonstrated experience with pipeline reporting and activity reports/dashboard creation.
  • Working knowledge of SEO, SEM and email marketing.
  • Experience using CRMs for automated sales processes. 
  • BA or equivalent in Marketing, Advertising, or Business related coursework.

The below is optional but can help make you a top candidate:

  • Previous experience in the web hosting industry.
  • Experience with online advertising on Google and YouTube.
  • Experience utilizing Google Analytics or similar web analytic package.

A few more things:

  • Medical, Dental, Vision, Disability, Life Insurance, and 401K plans.
  • Paid Time Off and Company Paid Holidays.
  • Wear Jeans Everyday.
  • Awesome Company Parties and Onsite Events.
  • A free VPS.

Location:

  • Los Angeles, CA

Learn more about what it is like working at InMotion and yes, we have the best parties in town. You can also check out our products here.

 

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